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September 26 2012 , Written by Mike Wendling Published on #Sportsbiz

Whoever sold this sponsorship is set for life #Sportsbiz - http://t.co/ZLT9Nbx5

Mike Wendling (@WendlingMike)September 26, 2012

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Manchester Utd. May Squeeze Nike After Record GM Jersey Deal

Manchester United convinced General Motors Co. (GM) to pay a record $559 million to have its Chevrolet brand on the team's red jersey. Now, the 19-time English soccer champion is ready to play hard ball with Nike Inc. (NKE), its maker.

http://www.bloomberg.com/news/2012-09-20/manchester-united-may-squeeze-nike-after-record-gm-jersey-deal.html